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Stowe may be small in size, but we're big on style. Main Street and Mountain Road are lined with independently-run, thoughtfully curated stores that are a joy to visit. From outerwear to après-ski apparel, shoes to jewelry, we asked a handful of shop owners to reveal the pieces they're most excited about this season—and why you’ll love them too.

First Chair

Carl Schaal & Biff Arnot, Managers
226 Hourglass Road • @stowemt


Goldbergh Beauty Sweater

"Equal parts cozy and chic, it’s our top pick for apres-ski."



Dale of Norway Randaberg Sweater

"A classic Norwegian style in warm merino wool"



Moncler Teddy Down Vest

"You won’t want to take off this luxe faux fur and goose down topper."



Bogner Women’s Paula Down

"You’ll be a star on the slopes in this fashionable yet and functional jacket."



Bogner Kid’s Anna Down

"Your little ski bunny will look as stylish as mom in a color-blocked bomber."


Archery Close

Taice & Chris Perrotti, Owners
25 Main Street • @archeryclose


Maria Sweater by ba&sh

"Cocoon yourself in this amazingly soft alpaca sweater. The muted tones pair perfectly with jeans."



Men's Archive Palpana Crewneck Sweater by Marine Layer

"This super soft retro sweater harkens back to resort fashion of yesteryear."



Moss Green Blouse by Cotelac

"The sleeves of this Frenchdesigned top add dimension in an elegant and fun way."



Men's Gore-Tex Moc Boot by Red Wing

"American-made and waterproof, it’s built to last and looks great with denim."



Plain Boot in Bordeaux by Swedish Hasbeens

"If you love clogs, this boot is a dream—handcrafted in Europe in a walkable style that accommodates most foot widths."


Green Envy Boutique

Mary Lou Baraw, Owner
1800 Mountain Road • @cocogoose.official


Citizens of Humanity Zola Sweater

"A cozy sweater you’ll reach for over and over again."



Bogner Hanna Cashmere Jacket

"An investment in outerwear, the Hanna Cashmere Jacket is a subtle statement and a timeless purchase."



Citizens of Humanity Horseshoe Jean

"This modern denim shape is perfect for any body type."



Mou Footwear Eskimo Low Top Sneaker

"A fun and funky footwear must-have that is equally warm, comfortable, and on-trend."



Grisal Cashmere Scarf

"One of our most beloved accessories, the Grisal scarf has an irresistibly luxurious soft and lightweight hand feel."


Yellow Turtle

Marie Kelly, Manager
1799 Mountain Road • @yellowturtlevt


Namuk High Loft Fleece in Beige

"The coziest and fluffiest sets I’ve seen—My kids never want to take these off!"

$69 - $79


Patagonia Snow Pile One-Piece in Frontera

"We’re digging the cool retro vibes."



INDEE Junior Oakley Hat

"These beanies are beautifully made in Italy and add the perfect pop of color to any outfit!"



Molo Hayes Overshirt in Glowing Green

"This 'shacket' from one of our favorite brands looks awesome worn over a T-shirt and adds personality to any kid's wardrobe."

$110 - $130


MIA New York Sequined Dress in Berry

"Who doesn’t love sparkles?! It’s no surprise this is one of the most popular items in our shop."

$86 - $98

Well Heeled

Shauna Nichols (left) and Jenny
Davidson (not pictured), Managers
Lisa Hagerty (right), Owner
2850 Mountain Road • @wellheeledstowe


Pomme D’Or Jane Suede Boot in Color Military

"A little western, a little city, a lot gorgeous. The contrast of the sole and military suede make it a quiet showstopper."



Marco Delli Dallas High Embroidered Boot in Bosco

"Pair this statement boot with jeans, a crisp white shirt, and a gorgeous blazer. Full stop."



La Canadienne Benwin Waterproof Boot Charcoal Suede

"This boot is practical, fashionable, and just the right amount of edgy."



Halmanera Mok Shearling Loafer in Old Nero

"We love the shearling topper to this classic smoking shoe."



4CCCCEES Mellow Laze Sand Sheep Suede Buckle Slide

"You’ll want to live in this fun, comfy, cozy slide."


Ferro Estate & Custom Jewelers

Bryan Ferro, Owner
91 Main Street • @ferro_jewelers_stowe


Platinum and Old European Cut Diamond Earrings

"Ever elegant studs steal the show no matter what you are wearing."



Platinum and Old European Cut Diamond Pendant

"Classic pieces, like this vintage pendant, stand the test of time."



Diamond Pave Pine Tree Charm

"Inspired by the frost covered evergreens that dot the Green Mountains, this 18 karat gold and diamond charm embodies all that we love about winter."



Warren Diamond and Snowflake Earrings

"Our handmade 14 karat snowflakes have become a holiday tradition for Vermonters and visitors alike."



Platinum and 14 Karat Antique Old Mine Cut Diamond and Sapphire Bracelet

"This sleek and stunning piece exemplifies skill and craftsmanship."


Von Bargen's Jewelry

Julie Thom, Owner
35 South Main Street • @vonbargens


Alex Sepkus Swirling Water Diamond Dome Ring

"This design is somehow both totally out of the box and entirely timeless, which is exactly the way we like it!"



Audrey Krulis Gold Gray Diamond Cube Earrings

"We love the neutral and warm palette of soft gray diamonds paired with textured 18-karat gold."



Diamond Pave Pine Tree Charm

Pat Flynn Super Dust Nail Bracelet

"In a striking black and gold combo, this raw yet refined piece is the perfect addition to your bracelet stack. It’s durable for everyday wear."



Kuwait Gold Diamond Line Bracelet

"An elegant and meticulously-finished classic featuring brilliant six-karat diamonds and 18-karat yellow gold, finished with a beautiful tiara clasp"



Jade Trau Gold Elongated Links Necklace

"Chains are all the rage—they are easy to wear, great for layering, and super hip! With a satin finish and modern style, this is one of my favorites."


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